Explain a Paper home

Examples

One video for each brand.

Nine organisations and products, one video each, every one drawn in its own brand. Press play to watch it here, or follow the link beneath it to see more of that brand's videos on its own site.

The brands

Explain a Paper, the company behind it, a European research project, and Digital Tactics' own products, with three editions of SOSX.

See all Explain a Paper videos

Why each video looks like its brand

Each video's look, its colours, typefaces and logo, comes from its organisation's brand palette, extracted from that organisation's website and/or logo (for the three SOSX editions, from their own brand artwork). Every picture is then drawn in code in that palette, so each video looks like it belongs to its organisation.

Every Explain a Paper customer gets the same brand import, free on every order: give us your website address or upload your logo, check what we found in a preview, and change any of it before your video is made.

Using your brand in a video ยท How it works